Personal Branding for your Photography Business
Podcasts • Coaching • Courses • Membership
What is personal branding?
“Personal branding is the process of creating a public identity for your target audience. It includes sharing your beliefs, purpose, values, and goals.
Personal branding is similar to business branding. The difference is that you are marketing yourself.”
— Entrepreneur Magazine
About the podcast
Photography can be a rewarding and fulfilling business, but as you look around, you might notice so many other photographers in the same space as you. How in the world will you stand out?
In Photographers on Brand podcast episodes, we discuss how photographers can create a personal brand that helps you tell your unique story, find your ideal clients, and sell with confidence.
About the host
I have a 360 degree view and experience with photographers and their personal brands. — I’ve hired them, I’ve been them. I’ve worked with them.
In that time, I have seen the best personal brands in action, seen some of the biggest mistakes, made and recovered from many of those mistakes myself.
I have been building brands and branding elements since I designed my school’s logo at 10 years old.
During a career in marketing & public, relations, I hired and managed photographers for everything from events to annual reports.
As a freelancer, I’ve successfully had event, photojournalism, commercial and portrait photography businesses.
As a full-time entrepreneur, I launched a photography education business using creative content marketing tools — blogs, podcasts, and webinars.
I led the photography workshop program at Canon USA. With their Live Learning program, I hired and worked with some of the best photographers in the world.
Now, I’m here for you. Let me help you express your personal brand and propel your creative business.
Can your website capture your visitors in 10 seconds?
Ten seconds. That’s all the time your photography website has to get my someone's attention.
That’s just to get visitors to stop. But once you have their attention, how do you get them to stay?
I have a list of 10 items that your photography website needs to hold your potential customer’s attention, clearly share your value proposition, and begin the relationship-building process.
I share them in PDF checklist that you can use the check them off as you create or update the main page of your website.
Ten seconds is all you have. Can your website pass the test? Download the checklist to find out!
Recent episodes
